
The Blob, The Jelly, The Virus
A crimson, gelatinous creature climbs to the top of the towers, mercilessly devouring our norms, our comforts, and the illusions of safety we once held dear. This is not just a monster; It is a relentless metaphor for the collapse of the structures on which we've built capitalism, fast consumption, and the American Dream. Inspired by the 1958 cult film The Blob, this story reimagines a world where nothing remains untouched, and destruction paves the way for transformation. The use of vintage high-fashion pieces in this shoot stands as a tribute to sustainability.


Credits
Digital Content Coordination: Buket Usta (Adapted the shoot into Instagram and website storytelling. Created cross-platform flow and oversaw audience-facing narrative.)​
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Project Creative Direction, Photography & AI Manipulation: Eylül Ezik
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​Fashion Editor: Hakan Bahar
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Makeup: Nuvit Tiryaki
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Hair: İsmail İnan
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Photography Asisstans: Eren Kandıra, Furkan Kumaş, Toprak Donmaz
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Model: Jessica Luostarinen, True Models Istanbul
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Makeup Assistant: Åžebnem Saymaz
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Hair Assistant: Sevda İnan
