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Coin Rush
Coin Rush explores humanity's absurd journey from gold to digital assets, reflecting on the collapse and reconstruction of capital. After being bitten by a golden beetle, Edgar Allan Poe finds himself on a Bitcoin treasure hunt in California. Along the way, he discovers a cryptic parchment that tells a riddle-filled story about Charlie Chaplin, a peculiar figure who tears up paper money and eats golden boots. As Poe races to solve the mystery, the tale unravels into a surreal transformation where everything becomes coins. This story playfully mirrors the blockchain era's modern gold rush.
Coin Rush
Coin Rush 2
Credits

Digital Content Coordination: Buket Usta (Adapted the shoot into Instagram and website storytelling. Created cross-platform flow and oversaw audience-facing narrative.)​

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  • Project Creative Direction, Photography & AI Manipulation:  Eylül Ezik 

  • ​Fashion Editor: Nur Eda Ä°ÅŸbilir 

  • Makeup: Nuvit Tiryaki 

  • Hair: Ä°smail Ä°nan 

  • Photography Asisstans: Eren Kandıra, Furkan KumaÅŸ, Toprak Donmaz

  • Model: JDiana Kovalchuk, IMG Models

  • Makeup Assistant: Åžebnem Saymaz 

  • Costume Design: Leila Tadzhibaeva 

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